My daily journey consist of ... creative methods to successfully drive traffic to LivingPLush.com. Today I located a wonderful list from Matthew Buckland, internet entrepreneur specializing in New Media, Web 2.0 and Technology.
21 Ways to Improve News Sites:
- Focus on local content and news
- Stress immediacy
- User-generated content
- User comments
- User rankings and networking on your site
- Embrace RSS
- Use other web services to promote your site (eg: SecondLife, MySpace, Facebook)
- Facilitate blogging of content for readers (and try not to get your pants sued off)
- Homogenous branding
- Complement the print edition
- Increase the use of photography
- Design internal/article pages as landing pages (huge traffic comes via deeplinks)
- Give blogs to journalists
- Link to external sources of information (link, link, link!!!)
- Personalise for the readers
- Manage relationships online
- Tag clouds
- Create a lite edition
- Increase the content niches relevant to your community
- Create select audio and video casts
- Use the web as a content laboratory
No comments:
Post a Comment